How did the hips become more important than the chest?

The first argument: everyone is tired of outfits that expose breasts

In the history of fashion of the second half of the twentieth century, one can recognize cult few star exits emphasizing the bust.

First, it is a white trouser suit Bianchi Jagger with a jacket, put on a naked body. In this outfit, Bianca in May 1971 became the wife of the musician Mick Jagger, defying convention: they say that not every bride dreams of dress meringues and veils. Secondly, let us remember the stage images of the Madonna and her appearance on the red carpet in the 1990s: like the pop queen, no one else could wear bra tops, corsets and bodysuit as the main and only clothing. The most memorable thing Madge of that period is a conical bra from Jean-Paul Gauthier, in which the singer performed as part of her third world concert tour The Blond Ambition Tour in 1990.


Thirdly, let's not forget the scandalous Versace creation from green chiffon and with a cut of “indecent” depth, worn by Jennifer Lopez at the Grammy ceremony in 2000, contrary to the dress code.What now? We admit honestly that grid dresses Miley Cyrus and transparent outfits Lady Gaga and Rihanna have already turned up the edge and inspire except for parody memes and fotozhaby on the Internet. It is not surprising that the pendulum of fashion began to move in the other direction, from the chest to the buttocks and thighs.

The second argument: more and more stars prefer appetizing forms

The way out of the anorexic 1990s, which proclaimed Kate Moss as the heroic chic ideal of beauty, is marked by a loud act by J. Law (and again this beauty is in trend - she has an instinct for them!). In 1999, Jennifer insured her fifth point for one million dollars. Further - more: many stars began to openly oppose the dictates of zero size in show business. Among the singers such statements were repeatedly voiced by mummies: Britney Spears, Mariah Carey, Christina Aguilera, who gained weight during pregnancy. Like, those who really like our work, no matter what our figure is, we are no longer 18-year-old reeds, with which we started our career.


And actresses Kate Winslet, Monica Bellucci, Scarlett Johansson and Jennifer Lawrence emphasize: if the director demands to lose weight to model standards, they will not hesitate to abandon the filming in this picture.Public opinion on the side of beauties. So, Scarlett Johansson record twice in the entire history of the prestigious rating of Esquire magazine became “the sexiest woman among the living” - in 2006 and 2013. No less skater Penelope Cruz won this title in the past year - therefore, the popularity of feminine forms does not fall!

The third argument: the size plus size took its place on the podium

A few years ago, even in a terrible dream, designers could not imagine that they would invite pyshechek to the podium and for the filming of advertising campaigns, and today this is one of the most popular fashion trends. The foundations of the fashion world are loosened up, and if it has a place for models-androgynes, age models (which are not 30+, but well for 60), non-professionals recruited from the street on the call in Instagram, a defile of pregnant women and young mothers with babies in their arms then beautiful women with forms should not be offended.


The frames plus size cover the size range from 42nd to 54th Russian (from 8th to 20th British). Agree, the eye is happy (and not only for men!), When it shows outfits and advertises underwear spectacular Lara Stone with her fourth breast size and clothing size, which varies within our 44–46th.Stone started her career with an 8th size (Russian 42nd), but recovered after the birth of her son in 2013. The beauty is recognized as the best model of 2010, one of the top 30 models of the 2000s, according to the French Vogue, and marked by the title of “Industry Icon” from

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